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Anita Powell

UK Sales & Marketing Manager

Anita has been involved in the luxury African travel industry for nearly 20 years and was the longest serving and youngest ever Director of ATTA (African Travel and Tourism Association). 13 years ago, Anita set up Small World Marketing, a leading luxury representation company which provides sales, marketing and PR services for luxury hotels and lodges in Africa. When Anita is not busy globe-trotting to far-flung African out-posts, Anita lives in Wiltshire with her husband Matt, their 3 kids and their spaniel Ralph. Anita's role is to oversee the Sales and Marketing activities for Selous Safari Company with particular focus on the UK market. On being appointed to be the UK Manager for Selous Safari Company, Anita said "It is an honour to be chosen by The Selous Safari Company to become their UK Sales & PR representative. I have always admired and respected the company and their philosophy of small, intimate camps offering highly personalised service complements the ethos of the SWM portfolio"

Catherine Armstrong

PR & Marketing Manager

Catherine’s love affair with Africa started many moons ago after university, when she lived and worked in South Africa, giving her the opportunity to travel extensively and explore Southern Africa Following this, she spent 15 years in London, working in Communications & CSR, working for large corporate organisations such as Sky and Macmillan Publishers. Keen for fresh country air, Catherine, husband James, and their young family moved to Wiltshire, where she then undertook an MSc in conservation. In 2018 Catherine joined Small World Marketing - working across the PR, Marketing and CSR functions - where she feels privileged to be able to combine her professional background with her passion for Africa. She was lucky enough to visit the Selous Safari Company properties in late 2018, experiencing first-hand the incredible offering that SSC has.

Bridget Thompson

Continental Europe & Africa Manager

Bridget was born and grew up in Durban, South Africa but always had a sense of adventure, which lead her to live in America after finishing school to au pair. Upon returning home she was drawn to the property industry where she worked for over 12 years. But that desire to travel kept back in and led Bridget to work for a owner run safari lodge portfolio in Tswalu Game Reserve in the Northern Cape in 2004. After almost 5 years working in a single Game Reserve she wanted to spread her wings and worked for a renowned safari company with camps based across the continent in Botswana, Zambia and East Africa. Thereafter Bridget began to focus on tourism in Mozanbique working for two companies who ran high end resorts in the country. During which time Bridget moved with her husband to Zurich, Switzerland which makes her perfectly located to assist our European tour operators. In 2017 she joined Selous Safari Company as our representative in Continental Europe and Africa, with her broad experience of the African safari industry she is the perfect addition to the sales & marketing team.

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